Startup Culturehero announced today that it had received a follow-up investment of 1 billion won from KDB Bank. The company received 450 million won in seed investment from KCube Ventures in July last year.
Culturehero is the developer of “Wife’s Cuisine“, a service which provides cooking information and easy to follow recipes, optimized especially for mobile devices. The app was released in March and already has 1.4 million subscribers across Facebook, Kakao and other social media platforms. Other features include a timer and cooking tip videos.
Wife’s Cuisine racked up over 400,000 downloads just nine months after launching, with its intuitive UI gaining a positive response from many users. In 2016, the app received a Google Play award for ‘shining app of the year’ and was selected among the best 10 apps on the Apple App Store.
In addition its food content, Culturehero has been bringing in roughly 100 million won a month with e-commerce, selling various kitchenware products from 14 specialist brands. Ready to Cook (RTC) products are also sold in partnership with Baemin Fresh, so users can get everything they need to make their favorite recipe delivered to their door.
Future plans for Wife’s Cuisine include customized recipes for users and a global version of the app.
